AnyForty Blog

AnyForty at The Ledge, January 2013

So we’ve just got back from a brilliant second outing to The Ledge at London Olympia where we showcased our brand new Spring/Summer 13: Blood, Sweat & 5 Years collection.
Was a great weekend catching up with a lot of good mates, big shouts for Paul from AONO, Cian and Chris from Swallows & Daggers, our man Jon from No Good came over from Malta, Paul and Matt from Dephect, Aidy and Liam from Hype, the lads from the legendary UK bran King Apparel our mate D from PXL Clothing and many, many, many more who made it a great show. Feel like there’s a nice UK streetwear family building with these events, lot of new brands like the ladies from White Trash London and Studio Ochee showing alongside some of us more established brands and the huge overseas brands like The Hundreds, Diamond Supply Co, Huf and Ice Cream, and we’re super stoked to be part of it and see our scene growing!
Apart from the good hangs, also landed a few new accounts (which is obviously the main reason for doing these things!) including one of London’s biggest skate retailers Club Blue Room based in Marble Archand a account we’ve been after for a while the brilliant looking The Forum in Swindon, buzzing to get in store there alongside some other great brands!
Special shout to our stockists who took a trip out to see us, Dan from Urban Industry, Matt and Rosie from Chemical UK, James and Dunc from Recreo and Amar from Disturbed Clothing, great to see you all!

Our new collection will be in these stores alongside all our other accounts on Friday March 15th, we’re over the moon to welcome these two stores to the AnyForty family and we hope to announce a few more over the next few weeks… 2013 is gonna be great, we can smell it in our wee!


AnyForty at The Ledge, Day 1

So we’ve just got back from a good day at The Ledge Tradeshow at London Olympia. Got chance to meet some people we’ve known for the first time in person, fellas like Cian from Swallows & Daggers, Paul from AONO and David from the legendary Addict, as well as linking up with fellas we’ve seen at previous shows, the WeSc lads, our Yorkshire bredrin Mr Gauky, Tom from Breaks Mag and our mates at Dephect who we seem to bump into everywhere, alongside some new introductions, the likes of RooK, DGK, PXL and City Fellaz from Copenhagen.

Good first day, we’re wedged between Just Hype and WeSc, couldn’t of asked for nicer book ends to the AnyForty package, we’re back tomorrow to hopefully meet more new stockists and see some more familar faces.

If your a store reading this, and your not coming to The Ledge, jump on the train and come down see us and check out our Autumn collection of Crewnecks, we might even shout you a cuppa!

Cheers to our man Alex for coming through and helping us today too.